Golfers…like no other consumer…are inundated with pitches, questions, come-on’s and..yes..the perpetual ‘Great Deals’… thrown at them daily by the golf industry. Its no wonder why there are so many golfers telling me they see no value to most of the golf related products or services they see online. But, yet, the golf businesses just keep […]
Do You Know How Your Market Sees You?
Outside of the major iconic brands established over the years there are not many businesses, especially golf businesses, that can catch their market’s attention for more than a few seconds. Why? Have you taken a look at how the market sees you or your business? Sometimes this this is not Good News. Too many people […]
More on Social Media for Golf
When it comes to marketing online do you know what you are doing? For most golf businesses that is a tough question to say ‘Yes’. Especially, those who are using non-golf based marketing groups to do their own Social Media. Are golf businesses using social media effectively? Unfortunately most are not. On the most part […]
3 Things to Remember about Social Media for Golf
If you keep in mind these three approaches to using social media in the golf arena you should come out ahead of those who use the old shotgun style of social media.