In this uncertain economy and with the shape the golf industry as a whole is in right now, the decision to move forward with any endeavor related to golf is risky decision at best. However, if golf is to survive risks are going to have to be taken. I for one am not afraid to […]
How Does Business Golf and Social Media Mix?
That depends on how serious you are about both. It is real hard to mix anything together if one or all of the things being mixed are not understood. For example, how would you mix cooking and gardening? If you do not cook or know how to garden you would not have a clue on […]
Where Social Media Can Take Golf Businesses
As many of the pilgrims who attended this year’s PGA Merchandise show can contest, Twitter and Facebook seemed to be how anyone found each other on the showroom floor. Meanwhile, back here at the fort, I am getting emails, tweets, blips and text messages from everyone at the show telling me about everything from how […]
What Works Best for Golf Social Media
Golf and how it is viewed online is much different than how other things and industries are viewed or dealt with out here in La-La-Land. The methods used offline in golf marketing do not really work online..Why? Simply put..the balance between online and offline golfers is not equal. There just are NOT that many golfers […]
Does Any of All This Really Matter
Back many years ago when I first came online one of my very first blogs was called..Does All This Really Matter. The blog is still out there somewhere on the free WordPress platform. I set it up as a diversion site for me to rant about things going online that really questions a person’s sanity […]