When it comes to marketing online do you know what you are doing? For most golf businesses that is a tough question to say ‘Yes’. Especially, those who are using non-golf based marketing groups to do their own Social Media. Are golf businesses using social media effectively? Unfortunately most are not. On the most part […]
So You Want to Learn to Play Golf!
In every business networking function I go to and there is at least one person who tells me.. OH, I have always wanted to play golf. Naturally, my response is.. What is keeping you from learning to play golf? From here, the conversation goes to one of the two major problems with golf Time and […]
Same Old Same Old Is Not Going to Cut It for Golf!
In my hourly scan of the internet, scroll through Twitter and a glance at Facebook I am seeing many of the golf businesses attempting to make the same old tired effort to gain someone’s attention. The questions is.. Who’s attention are they trying to get? If they are trying to get the golfer’s attention..try again. […]
Where is the Value in Golf Marketing?
Golf? Marketing? How does golf marketing work? I am seeing a large number of wannabes in the golf industry jumping on Twitter and Facebook to do nothing but posing stuff that is less than informational. I am sure these misguided business people feel what they are posting is being looked at by millions. I hate […]
Golf’s Survival Depends on…
I speak with golfers and business people nearly every day and some of the things they say about golf are concerning. On the other hand, what they are saying about business shows some hope. Now, if I could get these concerns together I could help golf survive. My motto of asking people how I can […]
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