I recently spoke to 110 members of the Golf Association of Philadelphia on the subject of Social Media-How Private Golf Clubs Should Use It. I was exciting to learn the GAP is looking towards the future of the golf industry and searching for ways to deal with the change facing golf today. Hopefully, what I […]
Road to Philadelphia: Social Media for Private Clubs
I recently was invited to speak to the Golf Association of Philadelphia President’s Council Annual meeting on the subject of Social Media and how Private Clubs should approach using it. It is exciting to first be asked by such a distinguished group of golf professionals and club managers and I found putting this presentation together […]
True Golf Ethics Question
What Would You Do? What if you were playing in the club championship tournament finals and the match was halved at the end of 17 holes. You had the honor and hit your ball a modest two hundred fifty yards to the middle of the fairway, leaving a simple six iron to the pin. Your […]
Interview with Dave Bisbee: Biz Golf Guru
It is no secret I have been part of the business golf community for over eight years now. During my travels through the social spaces online and adventures I have been part of offline I have run into several other fellow business golfers who also are out putting forth a tremendous effort to help golf […]
How to Market to New Private Club Members and Keep Them
The struggles associated with a weak global economy continue long after major regional improves have been made. One of the first hit when the economy weakens and last to improve are the Private Country Clubs. Many look at the private club industry’s existence during a recession as the survival of the fittest. Who Keeps a […]
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