PRESS RELEASE:
Jack Nicklaus Learning Leagues, powered by SNAG®,
to be Introduced in U.S. Park and Recreation Programs
Golf Icon Takes Bold Step to Energize Youth Participation in Golf
North Palm Beach, FL (December 14, 2012)—In an effort to bring golf into the mainstream of
youth sports, golf legend Jack Nicklaus has embarked on an initiative to grow the game with
the assistance of SNAG® Golf (Starting New at Golf) and the National Recreation and Park Association (NRPA). The new Jack Nicklaus Learning Leagues, powered by SNAG, will be introduced at select local park and recreation facilities in 2013, and for the first time golf will be made available to youngsters as a team sport. The innovative Jack Nicklaus Learning Leagues, combined with SNAG’s well-established, first-touch development program, will provide a golf learning experience for children, ages 5 through 12, in a safe, affordable and accessible environment.
Nicklaus has been an important advocate for growing the game and he envisions that with SNAG’s programming and modified equipment, and the active participation of local park and recreation agencies through the National Recreation and Park Association, golf at last will have a competitive footing with such team sports as soccer, basketball and football.
“There are so many sports—team sports—played in the park system today,” Nicklaus said. “Today, kids start playing athletics when they are as young as 4 or 5 years old, and by the time they are just 7, 8 or 9 years old, many of them have picked the two or three sports that they might want to play in the different seasons. If golf is not part of the sports introduced and available to them at their local park and recreation facilities, they will play other sports and not golf. So we need to get golf in their local parks and have them play our sport, and I think the team concept is the way to do it.
“Children seem to embrace the team concept of looking to and relying on other children, so it is not all on their shoulders. A lot of kids shy away from golf because of that. When I picked up the game at age 10, one of the beauties of the sport was that I could do it by myself. I didn’t need someone to throw a ball to me or catch a ball or defend me. I could be as good as the time and effort that I wanted to put into it. But at the very young age many children are introduced to sports, many don’t want so much placed on their shoulders. The idea is to bring kids into the game, keep them into the game, have them learn, let them have fun, have fun with their friends, and then they can advance to the next level where they get on a golf course and develop.”
Some 300 Jack Nicklaus Learning Leagues are planned for spring 2013 and an estimated 400 are projected to launch in 2014.
Terry Anton, founder and CEO of SNAG Golf, is enthusiastic about the leadership position of Jack Nicklaus in the establishment of the Jack Nicklaus Learning Leagues.
“Jack Nicklaus’ vision to bring golf to the same venues where other organized sports thrive will make it easier to develop our future golfers,” Anton said. “These leagues will introduce millions of new players to the sport and will help nurture children developing their motor skills and do it in a fun way. SNAG is honored to have been selected to participate with history’s greatest golfer and the NRPA in the Jack Nicklaus Learning Leagues. Our task is to make his vision a reality by implementing SNAG’s programming in the parks and directing this feeder system into all on-course golf programs. This is an important stepping stone for the industry to capture interest in golf early so that youngsters will transition with confidence to play with actual golf equipment on a traditional course. The more fun we make golf for children, the more chance they have to play the game for a lifetime.”
The use of parent-coaches and turning soccer and other playing fields into venues for this golf competition will be pivotal to the implementation of the Jack Nicklaus Learning Leagues, through the auspices of the National Recreation and Park Association.
“Local parks and recreation are the go-to places where children can learn to play sports and develop a connection to healthy activities,” says Barbara Tulipane, president and CEO of the National Recreation and Park Association. “We are so proud to be bringing the Jack Nicklaus Learning Leagues and SNAG to park and recreation agencies across the country, because not only is it a great program but it means more children will have the chance to participate in the sport of golf in a fun and unique way and develop a connection to a healthy activity that will last them a lifetime.”
The NRPA will administer grants to park and recreation facilities across the U.S. to underwrite the costs associated with providing Jack Nicklaus Learning Leagues equipment, coaching and programming. A 501©3 entity, G.O.L.F. (the Global Outreach for Learning Foundation), has been established to raise the necessary funds. G.O.L.F.’s mission is to help people develop golf skills and have fun through developmentally appropriate programs. The goal is to ensure retention and provide a sustainable model for transition to other programs at golf facilities, in order to increase participation for current and future generations. (For information on G.O.L.F. visit www.snaggolf.com/jnll.html.)
The Jack Nicklaus Learning Leagues will be separated by age groups: 5- and 6-year-olds; 7-8;
9-10; and 11-12. Each league will have a set number of children per team and incorporate a specialized, age-appropriate format and learning curriculum.
The Jack Nicklaus Learning Leagues ultimately will be a global philanthropic endeavor to bring the sport to countries that are embracing the game as part of the Olympic movement. For further information about the Jack Nicklaus Learning Leagues, powered by SNAG, call(866) 946-5092 or e-mail jnll@snaggolf.com. For information about the grant program for park and recreation agencies visit www.nrpa.org/snag.
About the Nicklaus Companies
For more than 40 years, the mission of the Nicklaus Companies has been to enhance the golf experience, and to bring to the national and international consumer golf-related businesses and services that mirror the high standards established in the career and life of Jack Nicklaus. These services include golf-course design, the development of golf and real estate communities, and the marketing and licensing of golf products and services.
No single person has changed the face of the sport of golf more than Jack Nicklaus—the champion, the course designer, the philanthropist, and the good-will ambassador. Jack’s competitive career spanned six decades, and his legend has been built with 120 professional tournament victories worldwide and a record 18 professional major-championship titles. Not only was Nicklaus recognized by every national and international media outlet as “Golfer of the Century” or “Golfer of the Millennium,” he was named Individual Male Athlete of the Century by Sports Illustrated, one of the 10 Greatest Athletes of the Century by ESPN, and in 2005 was awarded the Presidential Medal of Freedom, the highest honor given to any U.S. civilian. He is also the only person to be named “Most Powerful Person in Golf” by Golf Inc. magazine six times.
For more information on Jack Nicklaus or the Nicklaus Companies, visitwww.nicklaus.com.
About SNAG® Golf
SNAG® Golf (‘Starting New at Golf’) is a proven first touch development program designed for new learners of all ages. It is an easy and fun way to learn and play golf. SNAG contains all the elements of golf but in a modified form.
It builds on strong fundamentals of putting, chipping, pitching and full swing to develop playing ability quickly and effectively. SNAG Golf incorporates developmentally appropriate equipment that will allow golf to be learned and played in non-traditional venues, such as on a soccer field, in a gym, or on the beach. It can be taught and played almost anywhere in the world with immediate, positive results. This instant success keeps new learners wanting to be further involved with golf.
SNAG is the skills-acquisition program used in the national school golf program headed by the World Golf Foundation’s First Tee Program. There are more than 8,000 schools that are successfully introducing children to golf in the U.S. and over 10,000 worldwide. Professionals, please visit our SNAG Pros website www.snagpros.com for more information on our Coaching System used to instruct new learners. For individuals and groups that want to have fun learning golf visit www.snaggolf.com.
About The National Recreation and Park Association
The National Recreation and Park Association is a national not-for-profit organization dedicated to advancing park, recreation and conservation efforts that enhance quality of life for all people. Through its network of 20,000 recreation and park professionals and citizens, NRPA encourages the promotion of healthy lifestyles, recreation initiatives, and conservation of natural and cultural resources. For more information, visitwww.NRPA.org. For digital access to NRPA’s flagship publication, Parks & Recreation, visit www.parksandrecreation.org.
