Yes, if you think about it, anytime is a good time to play Business Golf, but is it really?
In reality, there are times that are better than others for playing business golf. The best time to schedule a round of Business Golf is right after meeting someone who plays golf. Other times are during the follow-up every business needs to be doing with customers. Staying focused on playing golf with anyone and everyone every day is not realistic nor should it be considered unless ample staff is available.
On the most part, four rounds of business golf a month is optimum. I have advised many of my clients to scheduled (during their peak golf season) a specific day each week for a round of business golf. Who, how and where you play is up to you, but I have found playing a round of golf with a new potential client, one with previous customers, the next week play a round of golf with some employees and then a week later play a round of golf with vendors, works best to cover all bases. That way all points of business, both operations, and business development, have been covered.
Not Always Business
Not all of the rounds have to be Business Golf…this means, that business does not have to be discussed after the round. That is what makes golf such a universal business tool since the business relationship builds business from the trust built from the round of golf played. In some cases, just the round of golf with customers or employees is enough of an opportunity to learn more about each other so when the time for business come the deal comes a little simpler.
Business Travel
One of the best times to utilize resources and time during business travel is to schedule a round of business golf before or after a day of business meetings. These outings serve as a decompression from the workweek or an icebreaker before the meetings begin.
There are many times when business golf should be played and there are times to just let the golf do the talking…. Let me know how I can help.
