You do What? Business Golf Country Club offers me What? Say What? So when I join the BGCC I get What? The ClamBake Cafe™ is What?
I know..I get a LOT of questions asked of me everyday and I answer just as many everyday. For some people answering these kind of questions would be questionably a waste of time, but for me, it offers an insight into how people perceive things they do not understand.
I have been talking with golfers and non-golfers about the changes the Business Golf Country Club is making towards accomplishing its mission to putting business back on course. During these discussions with people around the world the question that seems to be asked about the most has to do with the ClamBake Cafe. Why do you not talk about the ClamBake Cafe in your blog?
Where the ClamBake Cafe Came From
Alllrighty then, the ClamBake Cafe will be what I talk about more in the blogs since once I explain it I get more golfers to sign up for the BGCC.
The ClamBake Cafe is a product of a brain fart I had about five years ago. Its creation was derived after reading a blog from one of the youngster of the golf blogger world the big dog golf sites picked up to fill their site with dribble. Obviously, what was written about was Golf needing to change and get away from the Old Ways of promoting Golf.
What I was seeing was the fact that many of the under 40 year old golf writers have little, if any, memory of the great days of golf when Hollywood celebrities became addicted to playing golf and as a result produced huge gatherings of their friends to ‘Party on the Golf Course’. One of the little things many golfers today overlook about the great days of the Bob Hope and Bing Crosby golf extravaganzas was it all started during the Great Depression. Yes, in an era like we are stepping into today. And how they dealt with Golf back then applies to how golf should be dealt with today.
The Good Old Days of Business Golf
During the Good Old Days of Golf, Bing Crosby craftily dealt with golf’s downtrodden image in the mid-1930’s by renaming the gathers Clambakes. What I like to highlight about this grander time in golf is the golf outings back then were also where the many icons of business of that era spent time getting to know each other better which resulted in some of the largest corporations in the world being created. Yes, the Good Old Days of Golf played a huge part in helping get the country and the world out of the dumps it was in during the worst economic times in hundreds of years.
So, the misguided remarks made in that article about ‘golf does not need old ideas’ spurred me to thinking Golf does need the old ideas to get new ideas started. As I searched for how I could help change young people’s minds about Golf’s great past, I could not keep from remembering how much fun it was as a young kid to watch the Bing Crosby ClamBake golf outings on early TV back in the 60’s and 70’s. Where Bing would interview his friends on camera to ask them about their latest projects they where working on. Little does most people under 40 know..those events then could be considered the first MeetUps or..hummm, with all the birdies being shot back then I guess they could of been the first..TweetUp.
Good New Days of Business Deals
As part of my personal and professional effort to help golf survive I looked to name a function or activity that best described how business golf is played today. The Business Golf Country Club was what I named the golf community that needed to be built so modern techniques of business development could be shared, but there needed to be a function developed purposely for highlighting the Old and New ways of playing Business Golf.
So, I re-coined the name ClamBake as a symbol of how golf and business was done during the last time the economy sucked. Then I thought, how is business done today? How were the deals swung that made these hugely successfully tech companies the geeks of the world drool over?
Interesting enough, I was finding more and more people were ditching their high-rise offices to just set up shop in coffee shops. I also found business people were meeting each other online in chatrooms which someone tagged as a Cafe. So the term Cafe took on a definition of where business was done today.
The Way Clambake Cafe Came About
My efforts to identify the function that would add old and new ways business is done started with the word ClamBake, the symbol of the old way business was done. Then I added to the word Cafe, the symbol of how business is done today, to come up with ClamBake Cafe™.
That is how the name came about, but you are asking..
What does the ClamBake Cafe do and why is it an important part of the Business Golf Country Club?
Simply put, the ClamBake Cafe is the social media arm of the Innovative Business Golf Solutions endeavors to help golf and business survive these tough economic times. The Business Golf Country Club is the golf community IBGS is building to bring together in a business/social environment the real golfers of the world..the real people who understand golf or want to get a better understanding of golf. The ClamBake Cafe is where the old styles of business networking comes together with today’s new technology.
The ClamBake Cafe (CBC) is where video interviews of the members of the Business Golf Country Club will be shown. The CBC will be the multi-media presence for the BGCC Chapter Club’s Live Streams. As the BGCC grows so does the CBC. Ultimately, the goal for the ClamBake Cafe is for it to become the name of the Conference Expo of the BGCC and IBGS.
Business Golf is not a new way to develop business. It has been proven over and over for many years now how trust is the foundation of business and golf is one of the only ways to develop trust. If you do not play golf many doors to opportunity will be tougher to open.
The Power of Business Golf Shows in the Clambake Cafe
If you are not playing golf now you should and the Business Golf Country Club is a great way to add Purpose to playing golf which should drive you to want to learn to play golf. The BGCC can help facilitate your learning the game through introduction to golf professionals in your area who are members of the BGCC or through the golf schools produced by the BGCC.
Join ‘The Club’ that makes a difference in your business as well as your personal life. And, of course, let me know how I can help.